The Blog
Welcome to our blog, here you will learn the tools to help optimize your life.
Personal Growth
Discover the unique strengths that will help you embrace your masculinity.
Longevity
Learn to optimize you health to increase your longevity.
Exercise
Physical fitness tips to help you optimize your exercise routine.
Nutrition
Healthy eating tips to help you feel your best every day.

Grit: What Is It and How Can You Cultivate It?
Grit: What Is It and How Can You Cultivate It? If you’re like a lot of guys, you may have only pondered the concept of “grit” after watching the 2010 adaptation of “True Grit” starring Josh Brolin and Hailee Steinfeld. In the movie, 14-year-old farm girl Mattie Ross...

Humility: Here’s Why You Need It and How to Get It
Humility: Here’s Why You Need It and How to Get It It can be difficult to find humility in everyday life. Just watch any NFL game. You’ll see braggadocious dances in the end zone after each touchdown—and sometimes, gestures after gaining only a few yards. It’s easy to...

How Achieving Optimal Health Will Help You Succeed
When you hear stories of how great businesses were made, it usually idealizes individuals who’ve poured their mind, body, and soul into their careers, making every imaginable sacrifice to achieve financial wealth. It takes a lot of sweat equity to start and run a...